Sanctuary is an American eco-conscious fragrance brand with a core mission focused on wildlife conservation and habitat protection. Every fragrance in the lineup is dedicated to an endangered species or threatened ecosystem. Sanctuary donates 20% of sales proceeds directly to nonprofit conservation organizations working to protect the specific animal and habitat that inspired each scent. The brand adheres to strict clean-beauty standards, maintaining a non-toxic ingredient exclusion list, 100% full ingredient transparency, and eco-friendly packaging.